Digital Operating Model for Media Company – The Outcomes of Tomorrow Are Driven by the Transformational Change of Today

The Outcomes of Tomorrow Are Driven by the Transformational Change of Today

Media and Entertainment

THE CHALLENGE.

As a software development company that prides itself on its ability to offer clients a better, customer service-focused offshoring experience, the team at Pegasus One recently partnered with a renowned media company for a large project that, ultimately, had a very straightforward goal. Pegasus One was to apply its deep media industry experience, coupled with its proficiency in agile principles, to support the client as they adopted an enterprise-wide agile approach to iteratively disrupt its current business model while also defining and implementing the operational model that could carry the company into the next decade and beyond.

Luckily, Pegasus One had more than a few ideas on how to best accomplish precisely that.

The Outcomes of Tomorrow Are Driven by the Transformational Change of Today

Media and Entertainment

THE CHALLENGE.

As a software development company that prides itself on its ability to offer clients a better, customer service-focused offshoring experience, the team at Pegasus One recently partnered with a renowned media company for a large project that, ultimately, had a very straightforward goal. Pegasus One was to apply its deep media industry experience, coupled with its proficiency in agile principles, to support the client as they adopted an enterprise-wide agile approach to iteratively disrupt its current business model while also defining and implementing the operational model that could carry the company into the next decade and beyond.

Luckily, Pegasus One had more than a few ideas on how to best accomplish precisely that.

APPROACH.

As a part of its emphasis on agile techniques, Pegasus One began by not only idea testing with the client’s customers, but also incorporating feedback, continuous improvement and iteration, along with cultural change management.

The operating model provided a view of a streamlined, more structured and more sophisticated framework, thus putting all involved in the best position to identify the skills and capabilities that would prove essential moving forward. This process also contained the underpinning financial model, technology architecture and supporting data governance – all of which were critical to helping the client accomplish their long-term goals.

RESULTS.

Pegasus One was able to accomplish a number of key results for the client, including:

  • Better agility. Agile methods helped to speed up both improvements and innovation.
  • Higher revenue. The client saw a 63% increase in revenue thanks to better, more customer-relevant offerings.
  • Reduced cost. Thanks to a more efficient operating model, the client also saw a 35% reduction in costs.

VALUE.

Thanks to this partnership, the media monitoring organization and Pegasus One were able to successfully formulate a model for the future that not only had the desired flexibility, but that could also easily adapt to changing factors on an internal and external basis. The team at Pegasus One also designed and implemented interventions to radically transform the media company’s current model as well, thus putting it in the best possible position to achieve its key strategic objectives.