Connecting FL3XX to HubSpot
A real-time, no-code, bi-directional integration between FL3XX flight ops and HubSpot CRM.
Overview.
A premium private-aviation operator running charter, fractional-ownership, and empty-leg flights for high-net-worth clients. Sales, ops, and crew teams ran flights on FL3XX and revenue / customer workflows on HubSpot — but neither system talked to the other.
TECH STACK
HubSpot CRM (v3 API, OAuth 2.0) · FL3XX Aviation Platform (REST API, HMAC-SHA256) · No-code integration middleware · Drag-drop field mapper · Rules engine for dedupe and conflict resolution · Audit log and error queue
The Challenge.
Two systems of record. Zero handshake between them. Sales reps were flying blind, ops teams were copy-pasting bookings, and revenue was leaking out of every gap.
- Stale pipeline: Quotes confirmed in FL3XX still showed “Proposal Sent” in HubSpot, leaving sales blind to the live deal stage.
- Manual data entry: Reps copy-pasted every booking between FL3XX and HubSpot — error-prone, slow, and impossible to scale.
- Lost empty-leg revenue: New empty legs sat unpublished for hours; nearby HubSpot contacts were never alerted in time to book.
- Missed owner relationships: FL3XX maintenance events never reached aircraft-owner contacts in HubSpot; no ticket, no proactive notification.
Our Solution.
Pegasus One delivered a no-code, bi-directional integration between FL3XX and HubSpot, built on a lightweight middleware layer with HMAC-SHA256 verification, OAuth 2.0, drag-drop field mapping, and a rules engine for dedupe and conflict resolution. End-to-end setup completed in 45 minutes — no developers required on the client side.
- Quote → Deal sync (real-time): Every FL3XX quote creates or updates a HubSpot deal; FL3XX status transitions (Pending → Confirmed → Flown) automatically advance the HubSpot deal stage. Pipeline stays live.
- Empty-leg revenue capture: New empty legs in FL3XX trigger a targeted three-touch HubSpot email sequence to nearby contacts. Seats fill faster; yield improves.
- Post-flight NPS and upsell: FL3XX flight-completion fires an NPS survey and a 7-day upsell sequence in HubSpot, with satisfaction tied back to future bookings.
- Maintenance → owner alerts: FL3XX maintenance events automatically notify aircraft owners via HubSpot and create a service ticket — relationships preserved, nothing missed.
ARCHITECTURE.
FL3XX REST API ⇄ Integration middleware (HMAC-SHA256 verification, OAuth 2.0, rules engine, error queue, audit log) ⇄ HubSpot v3 API. Bi-directional flows: FL3XX operational events flow to HubSpot in under 2 seconds; HubSpot-triggered updates flow back to FL3XX; write-back loops handle reprices, VIP flags, and invoicing.
Results.
3×
Pipeline Velocity
+38%
Ancillary Revenue
94%
Admin Reduction
<2s
Sync Latency
